Grid Questions

Grid questions are a way of displaying multiple questions in a grid of rows and columns, with headings for each of the boxes presented across the page.

They let you gauge a respondent’s opinion on multiple things within the same question and are easy to analyse. This can help you quantify subjective sentiments such as satisfaction, experience, perception and loyalty. 

The Grid questions are versatile and can be used to create different types of questions, such as Likert, Rating or Matrix grid questions

Examples of grid questions

Likert

Likert scales are questions that contain a number of scales, often 5-point or 7-point scales. They ask respondents how much they agree or disagree with a statement. 

Rating

Rating grids are used to ask a participant to choose from multiple options scaled between two extremes, such as Unsatisfied to Satisfied. 

Matrix

Matrix questions are a way of displaying multiple questions, displayed in a grid of rows and columns, with headings for each of the boxes presented across the page.

Adding a grid question

  1. Select the Grid question from the Single choice questions section of the Insert question menu.
Single Choice questions menu
  1. Insert a Grid question into the questionnaire by double-clicking or by dragging the question to the questionnaire.
  1. Set the number of Rows to the number of aspects to rate.
  2. Set the Choices to the number of ratings.
  3. Change the Text width or Answer width to adjust the proportion of the width used for the text and answer sections of the question.
  1. In the Grid question text, enter the question.
  2. Click in each Row text and add the text for each aspect.
  3. Click in each Option text and add the text for each rating choice.

Other question styles

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